Disability Insurance - How to sell a product Canadians don't understand they need
By RBC Insurance with Newcom Media Inc.
A study conducted by RBC Insurance revealed that half of working Canadians have no disability coverage, either through workplace benefits or personal insurance. Caitlin Bowie, living benefits specialist from RBC Insurance shows how advisors can handle common objections by clients, who often underestimate the risk of a disability and aren't fully aware of the "what", "why" and "how" of disability insurance.
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